The second collaboration with the bag brand "pionunnal," which uses the traditional Korean fabric "Nubi," is here!
This time, I drew a girl and a teddy bear enjoying their lives with the theme of "City" and "Garden."
Another key point is the coloring, which will brighten your mood just by holding it.
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The lineup includes three new models from this collaboration, "PORTE" and "POP," and "GARDEN," which is an adaptation of an existing pionunnal model, as well as two models from the previous collaboration, "MILK" and "Maestro," for a total of five models!
The blue (BL) items, dyed specially for this collaboration, have a "City" theme with artwork of a girl and a teddy bear enjoying shopping and cafes. The inner fabric is a chambray-style blue Familiar check. The items in pionunnal's existing colors, bamboo (GN) and baby pink (PK), express a "Garden" theme with artwork of a girl and a teddy bear enjoying growing flowers. The inner fabric is made of pink Familiar's original Liberty fabric, adding a garden element to the inside of the bag. Enjoy the coloring and design that will brighten your mood just by holding it. The double name "familiar pionunnal" is also a point.
MILK
This bag combines pionunnal's existing model "MILK" with Familia's unique embroidery and synthetic leather.
Although it's small, it can fit A4 files and magazines, making it a popular choice as a secondary bag. It's also perfect as a child's first bag, carrying only their favorite items for outings. The friendly and adorable "MILK" will gently accompany you in a variety of situations.
Price: 22,000 yen (tax included)
■Size: Approximately 26cm long x 36cm wide
■Product number: 780847 (BL), 780697 (GN)
PORTE
This new model is inspired by Familia's shopping bag. The vertical bag is shaped like a door, evoking the cheerful feeling of opening a door to a new world, and was named "PORTE," which means door in French. The name also means "port" in Italian, and the key feature is the artwork of a bear and a girl rendezvous in a port town.
Price: 24,200 yen (tax included)
■Size: Height approx. 35.5cm x Width approx. 28cm x Depth approx. 10cm
Product number: 780846
GARDEN
The existing pionunnal model "GARDEN" has been given a unique twist by Familia, with a drawstring design that hides the contents. In addition, the bottom plate prevents the bag from losing its shape even when packed with luggage, allowing it to maintain its silhouette .
Its cute, rounded shape and two handles of just the right length make it perfect for everyday use, as a diaper bag, travel companion, leisure activities, picnics, and more. It's a special bag that's full of excitement, making you want to take it with you every day.
Price: 33,000 yen (tax included)
■Size:
Body length approx. 23cm x width approx. 50cm x depth approx. 21cm
Handle (short) approx. 27cm
Handle length: approx. 57cm
Product number: 780699
POP
This new model is inspired by Familia's popular boat-shaped pochette (780556). Inspired by pop music, "POP" is casual, unpretentious, cheerful, fun, friendly, and cute, making it the perfect bag for any pop occasion. The key feature is the hand-embroidered charm depicting a bear enjoying growing flowers, based on the theme of "Garden."
Price: 16,500 yen (tax included)
■Size:
Body length approx. 14cm x width approx. 22cm x depth approx. 9cm
Shoulder strap length: approx. 118cm
Product number: 780698