Kinokuniya x familiar 2nd edition!
Bags featuring Kobe motifs now available
The second installment of this hugely popular collaboration project was made possible by the combined passion of Kinokuniya, which has a philosophy of "enriching life through food," and Familiar, which has placed great importance on "eating" since its founding! Introducing nylon bags incorporating Kobe motifs.
■ Pre-order period: Monday, March 10, 2025, 10:00 AM to Thursday, March 20, 2025, 11:59 PM
Delivery period: From late March 2025
[Notice] Updated March 10th, 14:50
This product has sold out due to popular demand.
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The adorable design features the Kinokuniya symbolic logo in the original collaboration color, and is dotted with Kobe-esque marine motifs such as ships, anchors, and towers. The handles are made with a blue Familia check pattern, adding a touch of Familia flair. Another plus is the inner pocket. This lightweight and easy-to-use nylon bag is perfect for shopping.
How to purchase
Familiar purchase method
① Familia Online Shop
Pre-orders will be available at the Familia Online Shop during the period below.
■ Pre-order period : Monday, March 10, 2025, 10:00 AM to Thursday, March 20, 2025, 11:59 PM
Delivery period: Late March 2025 onwards
*On Monday, March 10th, we will limit the number of items that can be purchased to one per order. The limit will be lifted the next day, Tuesday, March 11th, from 10:00 AM.
*If there is stock , regular sales will begin in early April.
*As the number is limited, reservations may close even during the reservation period.
②In-store sales
If there is stock, we will sell it in store.
■Sales start date: Thursday, March 27, 2025
■Sales location: Familia Kobe Main Store
3. Omni service (store pickup)
If in stock, it will be available on the following dates:
■Sales start date: Early April 2025
■ Pick-up store: Familia Kobe Main Store
[Notes]
・To use the Omni Service (store pickup), you must register as a Familia Member. Even if you have a card but have not yet registered online, please complete the registration process in advance. Click here to register>>>
・Product numbers are limited. We apologize if an item is out of stock.
・Samples will be on display at Familia Kobe Main Store from Thursday, March 6th to Thursday, March 20th, 2025 (national holiday).
・The same lineup will also be sold at Kinokuniya.
For more information, please visit: https://www.super-kinokuniya.jp
About Kinokuniya
Kinokuniya was founded in 1910 as a fruit merchant in Aoyama, Tokyo, and opened as Japan's first self-service supermarket in 1953. Offering fresh produce, homemade bread and baked goods, delicatessen items, and a selection of carefully selected privately-branded products, we bring deliciousness and excitement to our customers' dining tables.
Kinokuniya Official Online Store