{"title":"New born - 0222FW42","description":null,"products":[{"product_id":"150347","title":"Style","description":"\u003cp\u003e [Product information]\u003cbr\u003e An elegant bib with pure white lily of the valley embroidery and lace.\u003cbr\u003e\u003cbr\u003e We recommend pairing it with a two-way all-in-one or wrap blanket, which also feature the same lily of the valley motif.\u003cbr\u003e This item will enhance your baby's cuteness and is perfect for wearing on the day they are discharged from the hospital or on special occasions.\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"000 \/ WH","offer_id":43457572667641,"sku":"150347000WH","price":4950.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/products\/12111522_5fd3102b749e9.jpg?v=1667021863"},{"product_id":"150632","title":"socks","description":"\u003cp\u003e [Product information]\u003cbr\u003e Cute socks with round ribbons.\u003cbr\u003e\u003cbr\u003e The highlight is the gorgeous ruffled mellow at the opening.\u003cbr\u003e\u003cbr\u003e ※Girl model (height 56cm) wearing size 008\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"008 \/ WH","offer_id":43842418737401,"sku":"150632008WH","price":2530.0,"currency_code":"JPY","in_stock":true},{"title":"011 \/ WH","offer_id":43842418934009,"sku":"150632011WH","price":2530.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/files\/150632_01.jpg?v=1687501879"},{"product_id":"160907","title":"Baby Hair Ornaments","description":"\u003cp\u003e [Product information]\u003cbr\u003e A hook-and-loop hair accessory that is easy to put on even for babies with little hair.\u003cbr\u003e\u003cbr\u003e Velcro fasteners usually have separate hooks (hard side) and loops (soft side), but this product has both hook and loop functions in one piece.\u003cbr\u003e The long, soft looped threads are gentle on the skin and are designed to prevent lint and debris from sticking to them.\u003cbr\u003e\u003cbr\u003e It's a simple yet cute design.\u003cbr\u003e This is a classic and popular item that makes a great small gift or a plus-one for a baby shower gift.\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"000 \/ WH","offer_id":44284192194809,"sku":"160907000WH","price":2750.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/files\/160907_01.jpg?v=1705380891"},{"product_id":"120101","title":"Two-way all (spring\/summer to autumn)","description":"\u003cp\u003e [Information]\u003cbr\u003e Please see below for how to purchase this product.\u003cbr\u003e\u003cbr\u003e ■ Online store sales start date and time: Saturday, February 14, 2026, 10:00\u003cbr\u003e\u003cbr\u003e ■ Omni Service (Pick up at store)\u003cbr\u003e Service start date and time: Saturday, February 14, 2026, 10:00 AM\u003cbr\u003e\u003cbr\u003e ■After the in-store sales omni service (store pickup) begins, in-store sales will begin sequentially if there is stock.\u003cbr\u003e\u003cbr\u003e In addition, the following experience stores will be selling the product in-store regardless of whether it is in stock or not. \u003cbr\u003e■Sales start date: Saturday, February 14, 2026, 10:00 AM\u003cbr\u003e ■ Participating stores: Familia Kobe Main Store, Daikanyama Store, Osaka Takashimaya Store, Kyoto Takashimaya Store, Nishinomiya Hankyu Store, Hankyu Umeda Main Store, Takashimaya Shinjuku Store, Takashimaya Tamagawa Store, Takashimaya Yokohama Store, Matsuzakaya Nagoya Store, Fukuoka Iwataya Store\u003cbr\u003e\u003cbr\u003e ■ \"Pre-Mama Festival -for the first 1000 days-\"\u003cbr\u003e Event period: February 14th (Sat) to 23rd (Mon, national holiday), 2026 \u003cbr\u003e\u003cimg src=\"https:\/\/i.shgcdn.com\/a394f3c5-2b2d-4f93-b558-110c77949412\/-\/format\/auto\/-\/quality\/normal\/\"\u003e\u003cbr\u003e\u003cbr\u003e The 270 days from finding out you're pregnant until giving birth pass by in the blink of an eye.\u003cbr\u003e I feel excited, but also a little anxious, as I imagine the baby I'll soon be meeting.\u003cbr\u003e Familiar will support expectant mothers and fathers to enjoy this important time of waiting for their baby, despite all their mixed feelings, and to help them relieve their anxieties and worries.\u003cbr\u003e \u003cbr\u003e\u003ca href=\"https:\/\/familiar.co.jp\/blogs\/event\/202602premamafes\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eFor more details about the Pre-Mama Festival, click here\u0026gt;\u0026gt;\u0026gt;\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e [Product information]\u003cbr\u003e \" \u003ca href=\"https:\/\/familiar.co.jp\/products\/150144\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTwo-Way All (Spring\/Summer to Autumn)\u003c\/span\u003e\u003c\/a\u003e \" has been renewed.\u003cbr\u003e\u003cbr\u003e It features a gorgeous and elegant texture, made with shiny thread.\u003cbr\u003e The ruffles around the neckline gently accentuate the face and are recommended for special occasions such as when you are discharged from the hospital after giving birth.\u003cbr\u003e\u003cbr\u003e The shiny satin fabric features a subtle silver-colored embroidered appliqué.\u003cbr\u003e It gives an elegant and glamorous impression.\u003cbr\u003e \u003cbr\u003eIt is linked to \" \u003ca href=\"https:\/\/familiar.co.jp\/products\/120103\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTwo Way All\u003c\/span\u003e\u003c\/a\u003e \", \" \u003ca href=\"https:\/\/familiar.co.jp\/products\/120104\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTwo Way All\u003c\/span\u003e\u003c\/a\u003e \", and \u003ca href=\"https:\/\/familiar.co.jp\/products\/120107\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\"Two Way All\u003c\/span\u003e\u003c\/a\u003e \".\u003cbr\u003e\u003cbr\u003e ※Unisex※Girl model (height 76.5cm) wearing size 060\u003cbr\u003e\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"060 \/ WH","offer_id":47100173517049,"sku":"120101060WH","price":18700.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/files\/120101_01.jpg?v=1767687142"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/collections\/infantB_20_078c3d0a-7201-4e88-9e8c-115169c50a69.jpg?v=1770109522","url":"https:\/\/familiar.co.jp\/en\/collections\/newborn-0222fw42\/2023_7.oembed","provider":"ファミリア公式サイト","version":"1.0","type":"link"}