{"title":"New born - 0221FW87","description":null,"products":[{"product_id":"150328","title":"Style","description":"\u003cp\u003e [Product information]\u003cbr\u003e A bear bib recommended for celebrations.\u003cbr\u003e\u003cbr\u003e It has a design that stands out on its own, and the one-snap fastening makes it easy to put on and take off.\u003cbr\u003e It can be used from newborn stage when the baby's neck is not yet strong enough.\u003cbr\u003e It has a lining inside to prevent drool from seeping in.\u003cbr\u003e It is highly absorbent and can be used for various purposes, such as when breastfeeding a newborn baby and as a bib when they get a little older.\u003cbr\u003e The simple colors make it easy to coordinate with other items, and it also makes a great gift.\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"000 \/ IV","offer_id":43457892581625,"sku":"150328000IV","price":3850.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/products\/10251606_6176576d39fde.jpg?v=1667022692"},{"product_id":"160907","title":"Baby Hair Ornaments","description":"\u003cp\u003e [Product information]\u003cbr\u003e A hook-and-loop hair accessory that is easy to put on even for babies with little hair.\u003cbr\u003e\u003cbr\u003e Velcro fasteners usually have separate hooks (hard side) and loops (soft side), but this product has both hook and loop functions in one piece.\u003cbr\u003e The long, soft looped threads are gentle on the skin and are designed to prevent lint and debris from sticking to them.\u003cbr\u003e\u003cbr\u003e It's a simple yet cute design.\u003cbr\u003e This is a classic and popular item that makes a great small gift or a plus-one for a baby shower gift.\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"000 \/ WH","offer_id":44284192194809,"sku":"160907000WH","price":2750.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/files\/160907_01.jpg?v=1705380891"},{"product_id":"120107","title":"Two-way all (spring\/summer to autumn)","description":"\u003cp\u003e [Information]\u003cbr\u003e Please see below for how to purchase this product.\u003cbr\u003e\u003cbr\u003e ■ Online store sales start date and time: Saturday, February 14, 2026, 10:00\u003cbr\u003e\u003cbr\u003e ■ Omni Service (Pick up at store)\u003cbr\u003e Service start date and time: Saturday, February 14, 2026, 10:00 AM\u003cbr\u003e\u003cbr\u003e ■After the in-store sales omni service (store pickup) begins, in-store sales will begin sequentially if there is stock.\u003cbr\u003e \u003cbr\u003eIn addition, the following experience stores will be selling the product in-store regardless of whether it is in stock or not.\u003cbr\u003e ■Sales start date: Saturday, February 14, 2026, 10:00 AM\u003cbr\u003e ■ Participating stores: Familia Kobe Main Store, Daikanyama Store, Osaka Takashimaya Store, Kyoto Takashimaya Store, Nishinomiya Hankyu Store, Hankyu Umeda Main Store, Takashimaya Shinjuku Store, Takashimaya Tamagawa Store, Takashimaya Yokohama Store, Matsuzakaya Nagoya Store, Fukuoka Iwataya Store\u003cbr\u003e\u003cbr\u003e ■ \"Pre-Mama Festival -for the first 1000 days-\"\u003cbr\u003e Event period: February 14th (Sat) to 23rd (Mon, national holiday), 2026 \u003cbr\u003e\u003cimg src=\"https:\/\/i.shgcdn.com\/a394f3c5-2b2d-4f93-b558-110c77949412\/-\/format\/auto\/-\/quality\/normal\/\"\u003e\u003cbr\u003e\u003cbr\u003e The 270 days from finding out you're pregnant until giving birth pass by in the blink of an eye.\u003cbr\u003e I feel excited, but also a little anxious, as I imagine the baby I'll soon be meeting.\u003cbr\u003e Familiar will support expectant mothers and fathers to enjoy this important time of waiting for their baby, despite all their mixed feelings, and to help them relieve their anxieties and worries.\u003cbr\u003e \u003cbr\u003e\u003ca href=\"https:\/\/familiar.co.jp\/blogs\/event\/202602premamafes\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eFor more details about the Pre-Mama Festival, click here\u0026gt;\u0026gt;\u0026gt;\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e [Product information]\u003cbr\u003e A two-way all-in-one with a simple design and available in three colors.\u003cbr\u003e\u003cbr\u003e Made with soft, comfortable sleepy pile material, this is a perfect gift for everyday use or as a first baby item.\u003cbr\u003e\u003cbr\u003e The key feature is the simple yet gorgeous applique, made from shiny satin fabric and embroidered with glitter thread that matches the base color.\u003cbr\u003e \u003cbr\u003eIt is linked to the items \" \u003ca href=\"https:\/\/familiar.co.jp\/products\/120101\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTwo Way All\u003c\/span\u003e\u003c\/a\u003e \", \" \u003ca href=\"https:\/\/familiar.co.jp\/products\/120103\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTwo Way All\u003c\/span\u003e\u003c\/a\u003e \", and \" \u003ca href=\"https:\/\/familiar.co.jp\/products\/120104\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTwo Way All\u003c\/span\u003e\u003c\/a\u003e \".\u003cbr\u003e\u003cbr\u003e *Appliqué (adhesive embroidery)\u003cbr\u003e *Unisex\u003cbr\u003e\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"060 \/ BL","offer_id":47101794975993,"sku":"120107060BL","price":11000.0,"currency_code":"JPY","in_stock":true},{"title":"060 \/ Penalty kick","offer_id":47101799301369,"sku":"120107060PK","price":11000.0,"currency_code":"JPY","in_stock":true},{"title":"060 \/ GN","offer_id":48639269110009,"sku":"120107060GN","price":11000.0,"currency_code":"JPY","in_stock":false},{"title":"060 \/ WH","offer_id":47101799334137,"sku":"120107060WH","price":11000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/files\/120107_01_all.jpg?v=1783300285"},{"product_id":"510107","title":"Listratle","description":"\u003cp\u003e [Information]\u003cbr\u003e Please see below for how to purchase this product.\u003cbr\u003e\u003cbr\u003e ■ Online store sales start date and time: Saturday, February 14, 2026, 10:00\u003cbr\u003e\u003cbr\u003e ■ Omni Service (Pick up at store)\u003cbr\u003e Service start date and time: Saturday, February 14, 2026, 10:00 AM\u003cbr\u003e\u003cbr\u003e ■After the in-store sales omni service (store pickup) begins, if there is stock, we will start selling it in stores one by one.\u003cbr\u003e\u003cbr\u003e In addition, the following experience stores will be selling the product in-store regardless of whether it is in stock or not. \u003cbr\u003e■Sales start date: Saturday, February 14, 2026, 10:00 AM\u003cbr\u003e ■ Participating stores: Familia Kobe Main Store, Daikanyama Store, Osaka Takashimaya Store, Kyoto Takashimaya Store, Nishinomiya Hankyu Store, Hankyu Umeda Main Store, Takashimaya Shinjuku Store, Takashimaya Tamagawa Store, Takashimaya Yokohama Store, Matsuzakaya Nagoya Store, Fukuoka Iwataya Store\u003cbr\u003e\u003cbr\u003e ■ \"Pre-Mama Festival -for the first 1000 days-\"\u003cbr\u003e Event period: February 14th (Sat) to 23rd (Mon, national holiday), 2026 \u003cbr\u003e\u003cimg src=\"https:\/\/i.shgcdn.com\/a394f3c5-2b2d-4f93-b558-110c77949412\/-\/format\/auto\/-\/quality\/normal\/\"\u003e\u003cbr\u003e\u003cbr\u003e The 270 days from finding out you're pregnant until giving birth pass by in the blink of an eye.\u003cbr\u003e I feel excited, but also a little anxious, as I imagine the baby I'll soon be meeting.\u003cbr\u003e Familiar will support expectant mothers and fathers to enjoy this important time of waiting for their baby, despite all their mixed feelings, and to help them relieve their anxieties and worries.\u003cbr\u003e \u003cbr\u003e\u003ca href=\"https:\/\/familiar.co.jp\/blogs\/event\/202602premamafes\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eFor more details about the Pre-Mama Festival, click here\u0026gt;\u0026gt;\u0026gt;\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e [Product information]\u003cbr\u003e A heart-shaped rattle that can be worn on the wrist.\u003cbr\u003e\u003cbr\u003e Available in four colorful colors, the heart features two bears nestled together.\u003cbr\u003e Even babies who can't yet hold things on their own can enjoy the gentle sounds.\u003cbr\u003e\u003cbr\u003e It is also recommended as a plus one item for gifts.\u003cbr\u003e\u003cbr\u003e \u0026lt;size\u0026gt;\u003cbr\u003e Heart: height approx. 4cm x width approx. 5.5cm\u003cbr\u003e Ring: Total length 12.5cm x width 2cm\u003cbr\u003e\u003cbr\u003e \u0026lt;Care Instructions\u0026gt;\u003cbr\u003e - Use a neutral detergent and wash gently by hand.\u003cbr\u003e -After washing, reshape the product and dry it completely in the shade.\u003cbr\u003e -Please avoid using a dryer.\u003cbr\u003e - If the product contains filling materials such as bells or whistles, ring them to remove moisture before drying.\u003cbr\u003e\u003c\/p\u003e","brand":"ファミリア公式サイト","offers":[{"title":"000 \/ BL","offer_id":47100173779193,"sku":"510107000BL","price":2750.0,"currency_code":"JPY","in_stock":true},{"title":"000 \/ Penalty kick","offer_id":47100178661625,"sku":"510107000PK","price":2750.0,"currency_code":"JPY","in_stock":true},{"title":"000 \/ RD","offer_id":47100178694393,"sku":"510107000RD","price":2750.0,"currency_code":"JPY","in_stock":true},{"title":"000 \/ YE","offer_id":47100178727161,"sku":"510107000YE","price":2750.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/files\/510107_01.jpg?v=1766035485"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3611\/0585\/collections\/infantG_11_96a8a325-c742-4090-b947-bf162b2cf692.jpg?v=1783068328","url":"https:\/\/familiar.co.jp\/en\/collections\/newborn-0221fw87\/8%e6%9c%88%e5%b1%95%e9%96%8b_2026.oembed","provider":"ファミリア公式サイト","version":"1.0","type":"link"}